The China business and finance editor for the Economist has written a book about innovation, Need, Speed, and Greed. Vaitheeswaran answers five questions on consumer innovation.
In Asia, South America, and Africa, banks have undertaken lean transformations that have raised profits by 10 to 20 percent within a year. Here is how some leading institutions are using lean management to streamline their operations and expand their business.
What are marketers thinking about the US economy? And their own company's prospects? A unique survey has the answers.
Keeping customers happy is the key to telecoms success -- but doing so is easier said than done. A cool new approach from McKinsey called ICE suggests how.
Consumer-goods companies in Europe face a fast-changing business environment – and an anxious public. Here’s how to increase your chances to find profitable growth.
The CEO of Mexico’s Grupo Bimbo, Daniel Servitje, reflects on the growth path of one of the world’s biggest packaged goods companies.
Engaging customers today requires commitment from the entire company—and a redefined marketing organization.
Virgin Atlantic Airways CEO Steve Ridgway, American Express CMO John Hayes, and Yahoo! Research scientist Duncan Watts talk about how to stay ahead of the marketing curve.
The global middle class is up for grabs—and the multinationals that can shift their organizational focus to scale up speedily will have the advantage.
CPG companies have created fragmented, overlapping structures that prevent brand and category managers—and the companies themselves—from achieving their full potential.